March 30, 2011
by admin
0 comments
I wanted to start a regular case study post here on The Social Media Butterfly, where I analyze a companies social media efforts. However, today I was the one who was schooled! I was presented with a link to this … Continue reading
March 23, 2011
by admin
0 comments
Do you “like” it? As a regular, everyday person on Facebook, what makes you “like” or “unlike” a brand? Too many posts/day? Not relevant content? “Noise” in your wall? How about D) all of the above? Companies posting on Facebook … Continue reading
March 17, 2011
by admin
0 comments
I am increasingly distressed by the number of businesses that trust their social media presence to an intern. Companies spend millions and millions building their brand, and then trust that investment to someone they’re not even paying, or that they’re … Continue reading
March 14, 2011
by admin
0 comments
Social media means listening! No one likes to hear bad things about themselves – or their companies. Many companies don’t want to get into social media because they think they’ll have complaints and they don’t want to tarnish their brand. … Continue reading
March 7, 2011
by admin
0 comments
Social Media Case Study I thought it might be helpful from time to time to post examples of social media campaigns so we can observe and learn how to better run our own campaigns. Recently, I saw a designer run … Continue reading