December 11, 2015
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3 Reasons Why You Should Rejoice Over Twitter’s New Image Changes (And 1 Reason You Shouldn’t)

Yesterday, I got a text at dinner from a fellow social media geek (Thanks Casie!), telling me the best Twitter news since, well, Twitter. For social media managers, this means one less thing to get frustrated with our business partners … Continue reading

May 19, 2015
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Can Good Content Still Reach Fans at “Facebook Zero?”

Social media managers have been talking about the “Reachpocalypse” for nearly a year now. Over the past months, Facebook has tweaked their algorithm time and time again to get us to the current state of affairs – Facebook Zero. Facebook Zero is the result of Facebook making it harder and harder for brands to achieve any organic reach at all on newsfeed. If you want to play for eyeballs, you have to pay… Continue reading