May 23, 2011
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I preach a lot to my clients about how they should beware of the self-proclaimed social media “expert.” I content that to be an expert, you need years and years (and years) of experience in one area of study. Social … Continue reading
February 28, 2011
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There are a lot of people out there claiming to be experts in social media. If you’re looking for social media help, I would suggest that the term “expert” be a big, red, waving-madly-in-the-air-trying-to-get-your-attention flag. Let’s change focus for a … Continue reading